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Electrical contractors

Electrician Marketing Built Around Booked Jobs

Bring in residential service calls and commercial bids, then see which channel paid for each one. ASP runs your search, maps, Local Services Ads and tracking.

Electrical

Two kinds of electrical buyer need two kinds of marketing

A homeowner with a dead circuit wants a phone number fast. A facility manager wants proof before asking for a bid. Planned work like EV chargers runs on its own timeline.

Electrician testing a residential electrical panel

Urgent residential calls

Search ads and the map pack catch the homeowner who needs an electrician today. We make your company easy to find and easy to call.

EV chargers and planned upgrades

The Department of Energy says most EV drivers charge overnight at home. Some homes may need added circuits for Level 2 charging, and that buyer reads before calling.

Commercial bids

Commercial buyers often want to see your licensing, insurance and past projects. Dedicated commercial pages give them that proof and keep those leads apart from service calls.

100,285

Private electrical and wiring contractor establishments, U.S.

Source: BLS QCEW, 2025

61,028

Of those, private residential electrical contractors

Source: BLS QCEW, 2025

How it works

How we start with your electrical shop

01

Audit your market

We look at your services, your service area and the contractors you compete with, and the audit sets the scope before you sign.

02

Set up job tracking

Calls and forms get tracked before bids change, with booked jobs added where your CRM supports it.

03

Split the markets

Residential service, commercial work and EV chargers each get their own pages and ad groups, so every service is judged on its own.

04

Report on revenue

Your monthly report covers calls, booked jobs and revenue. Rankings and clicks count only as early signs.

Pricing

Packages for electrical contractors

Organic SEO is included from Foundation up and paid media management from Growth up, so you can start with organic and maps, then add ads when your electricians have room.

Foundation

For businesses building their first real growth engine.

$2,500/ month
  • Monthly performance report
  • Organic SEO (service pages, content, technical fixes)
  • Local SEO Pro (GBP, citations, heatmap, rankings)
  • StormFront weather-triggered content
  • Content Creation Package (social + GBP content)
  • Housecall Pro attribution setup

Website add-on: Custom build on our highest-converting structure, one-time setup fee at signup then included monthly. WordPress refresh pricing quoted separately.

Start with Foundation
Most Popular

Growth

For operators ready to scale paid and organic together.

$3,850/ month
  • Everything in Foundation
  • Custom website build (included)
  • Paid media management (Google Ads, Meta, LSA)
  • Full social + GBP posting management
  • HCP AI onboarding (CSR AI, dispatch, reporting)
  • Monthly strategy review
  • Fractional CMO-level marketing direction
Scale with Growth

Premier

For operators who want marketing, ops, and AI integration run like an in-house team.

Customcontact for details
  • Everything in Growth
  • Custom website rebuilt annually as strategy evolves
  • Full-funnel marketing ownership across every channel
  • Custom AI integrations beyond HCP
  • Quarterly business review and revenue planning
  • Dedicated account leadership
Book a Premier conversation
FAQ

Frequently Asked Questions

Yes, in most cases. A homeowner and a facility buyer search differently and look for different proof before they call. Separate pages and ad groups also show you which service is paying.

If you install chargers, give the work its own page. The Department of Energy says some homes may not have enough capacity for Level 2 charging, and a qualified electrician can add circuits. A good page explains that before the buyer calls.

We follow each lead from the first call or form to the booked job and its revenue. Where your CRM supports it, the lead source stays attached to the job. On Housecall Pro, we set up its job attribution. ASP is a Housecall Pro Affiliate.

Hiring is part of growth in this trade: BLS projects about 72,700 electrician openings a year, on average, from 2025 to 2035. ASP runs recruiting on Meta as a separate campaign, so hiring spend stays out of your lead costs.

You do. Your website, domain, Business Profile, ad accounts and CRM data are set up in your name, and ad spend goes from your accounts straight to the platforms. ASP doesn't charge exit fees to transfer what we built. Details are on our what-you-own page.

It puts your company in front of people who need electrical work, then shows which calls became paid jobs. ASP runs service pages, your Business Profile, Google Ads and Local Services Ads together and reports them against revenue.

Get a plan for the electrical work you want

Tell us which jobs you want more of, residential, commercial or EV chargers, and we'll show you where those calls can come from and how we'd track them.