Own your local map.
Rank where your customers search.
Full-service Google Business Profile, citation cleanup, heatmap reporting, and competitive intelligence — run by specialists, sharpened by AI analytics, grounded in home service reality.
The local search layer of the Growth System, delivered as a standalone product.
Local SEO Pro is the same GBP management, citation hygiene, heatmap reporting, and competitive intelligence that runs inside Foundation, Growth, and Premier — available on its own for operators who want the local channel handled before layering on the rest.
It's not a scaled-down starter version. It's the same engine — just focused on one channel.
Six components. One managed channel.
Google Business Profile management
Categories, services, service areas, hours, products, Q&A, photo freshness, weekly GBP posts. The field most operators set up once and forget — we run it like an active channel.
Citation audit + cleanup
Consistent NAP across 60+ primary directories and data aggregators. Duplicate listings suppressed, misinformation corrected, new citations built on a 90-day cadence.
Local ranking heatmap
Monthly heatmap reporting from 50+ grid points across your service area. See exactly where you rank in every neighborhood, not just the city average.
Competitor + market intelligence
Ongoing analysis of your top local competitors, their ranking movements, and the market signals shaping your category. Informs every tactical decision month over month.
Local schema + on-site optimization
LocalBusiness schema, service area pages, embedded maps, local content signals. The on-site layer that Google reads alongside your GBP.
Monthly performance report
Rankings, GBP engagement, call tracking, direction requests, competitive movement — reported against booked revenue in HCP, not vanity metrics.
AI as your research layer.
We use AI for research, analytics, and signal detection — the work humans can't do at scale. Strategy, voice, and anything that touches a customer stays with our specialists.
Ranking anomaly detection
AI watches the daily ranking data and flags sudden drops, Google algorithm shifts, or competitor moves before they turn into lost revenue. Humans decide what to do about it.
Citation auditing at scale
AI cross-checks 60+ directories in minutes instead of hours. Our team focuses on the corrections that matter, not the grunt work of finding them.
Competitor + market trend analysis
AI digests local competitor movement, category-wide search trends, and seasonal patterns across your service area — surfacing the signals that change what we recommend next.
Past-performance intelligence
AI analyzes what's worked and what hasn't across your own local search history — ranking shifts, GBP engagement, converting queries — so every strategic recommendation is grounded in your data, not agency guesswork.
Marketing specialists backed by leaders who own trades-based businesses.
Our leadership team owns trades-based businesses. That's not a marketing claim — it's the reason every recommendation in Local SEO Pro actually fits the operational reality of a home service business. We know what a service call looks like, how HCP is really used, what a tech's week actually includes, and what a customer calling at 6pm on a Friday actually wants to see when they search.
AI gives our team leverage. Industry ownership gives them judgment. Together, that's the version of local SEO you're buying.
Two ways to buy Local SEO Pro.
Local SEO Pro
Everything described on this page. Run on its own. Quarterly review to map the path into the full Growth System when you're ready.
Start with Local SEO ProFoundation Package
Local SEO Pro plus StormFront, the Content Creation Package, HCP attribution setup, and monthly performance reporting. Three productized services plus the reporting layer for $252 more than Local SEO Pro alone.
Start with FoundationNot sure which way to go? Run the Growth Diagnostic — 90 seconds.
Related across the Growth System.
StormFront
A proprietary weather-triggered content system for storm-chasing and weather-driven home service operators.
Learn moreContent Creation Package
Social and GBP content, done for you and ready to post. Written by humans, informed by AI analytics.
Learn moreThe Growth System
Local SEO is one component of a fully integrated Growth System. See how every channel feeds the same revenue number.
Learn moreIt's a night-and-day difference from our last company.
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- Complete ASP Growth System™ assessment
- Revenue barrier analysis and breakthrough strategy
- Custom package recommendation based on your revenue stage
- 90-day systematic implementation roadmap
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