Housecall Pro's automated marketing works on customers already in your system. ASP runs the ads and SEO that bring new ones in, and ties each booked job back to its source.
Housecall Pro
Housecall Pro calls its built-in outreach automated marketing, and it is aimed at repeat business and referrals. Finding new homeowners and proving which ad paid is the work ASP adds.
Postcards, email marketing, job reminders and thank-you emails, plus Automated Text Campaigns that reach up to 10 customers a day who are due for follow-up.
HCP's Lead Source field records where a customer found you. ASP's call tracking and form fields fill it from data instead of guesswork.
As of October 2026, HCP's integrations page lists no native Google Ads or Google Analytics integration. ASP sends booked revenue back to Google Ads as offline conversions.
What we run
Each piece connects to HCP, so the job record, the revenue and the marketing source sit in one place.
Click IDs captured on forms and tracked calls are stored on the HCP customer record, then returned to Google with the revenue after the job closes.
Learn more →Google Ads and Meta campaigns bring in new homeowners, with bidding that follows booked jobs instead of raw leads.
Learn more →HCP connects Local Services Ads bookings to Job Inbox. ASP manages the LSA account itself, including the reviews and response time it ranks on.
Learn more →Service pages, content and technical fixes, plus Business Profile management, so homeowners find you before they reach your booking page.
Learn more →We configure the voice, script, escalation rules and booking calendar for HCP's CSR AI so it sounds like your business.
Learn more →Quote-to-close sequences, maintenance reminders and win-back campaigns, mapped to your sales process and built on HCP's job events.
Learn more →How it works
We map your CRM, ad accounts, attribution, follow-up and reporting to find where revenue is leaking.
New accounts get set up under the Housecall Pro affiliate program. Existing accounts get audited, and we fix what's misaligned.
CSR AI, attribution and follow-up go live one at a time, and each one is confirmed working before the next.
Ad spend sits next to booked revenue from HCP, reported as cost per booked job.
Housecall Pro attribution setup is included in Foundation. HCP AI onboarding, covering CSR AI, dispatch and reporting, comes with Growth along with paid media management.
For businesses building their first real growth engine.
Website add-on: Custom build on our highest-converting structure, one-time setup fee at signup then included monthly. WordPress refresh pricing quoted separately.
Start with FoundationFor operators ready to scale paid and organic together.
For operators who want marketing, ops, and AI integration run like an in-house team.
CSR AI, job attribution, follow-up automation and offline conversion import, set up in HCP.
Learn moreThe four data sources and how to close the loop with Housecall Pro.
Learn moreRepeat-customer marketing for larger carpet cleaning companies.
Learn moreMarketing and attribution for kitchen, bath and exterior firms.
Learn moreTalk to us about your HCP setup. We'll map your stack, show where revenue is leaking, and set the order for fixing it.